Author: Juan Carlos

Seiko and Casio dominate the affordable watch market, but they succeed for different reasons. Seiko focuses on traditional watchmaking, offering everything

Seiko and Rolex are two of the most famous watch brands in the world, but they are not trying to do the same thing. Seiko is about value, variety and accessible watchmaking.

Grand Seiko and Omega are two of the strongest alternatives to Rolex, but they appeal to different types of watch buyers. Omega is the more recognizable

Grand Seiko and Rolex are two of the most respected luxury watch brands in the world, but they appeal to very different buyers. Rolex is the stronger status

Many people assume Grand Seiko is simply a more expensive version of Seiko. While that is technically true, it doesn’t explain why some Grand Seiko

The Casio MDV106 and Rolex Submariner are often compared because the Casio Duro gives you a clean black dive-watch look for a tiny fraction of the price.

The Casio MDV106 and Seiko SKX007 are two of the most famous affordable dive watches ever made. Both developed cult followings. Both became gateway watches

The Casio A500 and Casio AE1200 are both cheap World Time watches with a world map display, but they are made for different buyers. The A500 is the slimmer

The Casio AE1200 and Casio AE1300 are two of the best cheap digital Casios if you want a large screen, 100m water resistance and 10-year battery life.

The Casio W218H and G-Shock DW5600 look similar from a distance, but they are not the same type of watch. The W218H is a cheap, lightweight digital Casio